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Founder and Director


Movement Specialist, leading exponent of Physical Intelligence, and co-author of Physical Intelligence (Simon & Schuster, 2019), Claire Dale successfully coaches and trains from board level down to newly hired employees to help them achieve peak performance through Physical Intelligence. 

With a background in Contemporary dance, Claire led her own dance company to European critical acclaim during the 1990s representing Great Britain in a number of high profile Contemporary dance seasons. Claire has also created works for Sir Paul McCartney, Alsop Architects, CandoCo and L'Oreal as well as working on many theatre productions. 


Developing and leading high profile projects in the arts enabled Claire to develop her own leadership skills through engaging stakeholders in meeting their agendas, bringing together teams of talented artists, inspiring them about the project and motivating them to reach the deadline of opening night. That experience inspired her to develop the concept of Physical Intelligence, using her knowledge of the body to support peak performance in Leadership Development and ultimately across all levels of the organisation.

Claire integrated her Physical Intelligence experience into the world of business by joining the elite team of business coaches at RADA and launching Companies in Motion in 2002 to carry forward her passion for and work with Physical Intelligence. Claire fully understands both the science and art of the human body and how business works. Her highly charismatic coaching, facilitation and guest speaker skills have engaged individuals and training audiences at National Express, Sony, Bank of New York Mellon, BAE, SAGE, Coca Cola, J.P.Morgan, Mars, Euroclear, Vygon and Hogg Robinson Group.  Claire also has contributed to a variety of articles and BBC television and radio interviews on the topic of Physical Intelligence.


Claire holds a BA Honours degree in Dance Theatre from the leading dance school, Trinity Laban.

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